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Harvey Norman will not renew its sponsorship with Rugby Australia next year, following the ousting of chairman Hamish McLennan.<\/p>\n
In a major blow for RA ahead of next year\u2019s Super Rugby season, Harvey Norman is set to end its three-year association with the competition.<\/p>\n
<\/p>\n
Harvey Norman has ended its partnership with rugby.<\/span>Credit: <\/span>Getty<\/cite><\/p>\n Harvey Norman has been RA\u2019s naming rights sponsor for Super Rugby since 2021.<\/p>\n Chairperson Gerry Harvey said the company was pursuing other sponsorship opportunities in other sports.<\/p>\n \u201cWhat we do is, we do whatever sport for a while; we don\u2019t necessarily hang on to it forever,\u201d Harvey said.<\/p>\n \u201cSo we move around on different sports so we\u2019re very heavy into sport advertising that we don\u2019t necessarily stay with the one sport forever.<\/p>\n \u201cYou know we think \u2018oh we\u2019ve given that a good go, then we\u2019ll go on to the next one\u2019. In all cases we stop at some stage.\u201d<\/p>\n When asked was the dropping of the sponsorship anything to do with McLennan\u2019s axing, Harvey said that was not the case.<\/p>\n \u201cNo, no, no, no,\u201d Harvey said. \u201cIt\u2019s just the sport itself. So we do that for a while then move on to the next one.<\/p>\n And you know, at some stage like we\u2019re doing basketball at the moment, we\u2019ve never done that before. At some stage we\u2019ll drop off that and go back and do something else.\u201d<\/p>\n RA has been contacted for comment.<\/p>\n